Voltas accorded with Power Brand status for 2011

Voltas accorded with Power Brand status for 2011

Voltas has been chosen by the Indian consumers as a Power Brand 2011 after two rounds of extensive research conducted by Indian Council for Market Research (ICMR).

Power Brands India is a research driven power book of India's Most Powerful Brands. It garners the most powerful brands of India which have fortified their presence in the minds and hearts of the Indian consumers making them their most favorite brands.

This stands in testimony to the brands consumer centricity and an approach that addresses consumer’s needs.