Voltas forays into fresh-air coolers business


Voltas, India's leading room air conditioner brand, today announced the launch of Voltas fresh-air coolers. The new range comes with attractive features such as exclusive honeycomb cooling pads, carbonized dust filters and powerful air throw.

Commenting on the fresh air-cooler launch, Pradeep Bakshi, president & COO, unitary products business group (UPBG) & mining & construction equipment division (MCED), Voltas, said: "Voltas has the highest brand equity in cooling and comfort, and leads the market in ACs. Leveraging our cooling expertise, we are keen to extend our strengths into related product categories, and embark on our next stage of growth. With our launch of Voltas, we aim to bridge the wide gap between fans and ACs, and be among the top three brands in air coolers within the next three years."